Monday is my Agent Partnerships Day.
I work on these plays and my agent outreach during Power 2 Hours — 8–10 AM Monday. I pick one play and take one useful step.
This page powers your 5 agent contacts — the partnership outreach behind every play. Pair it with the Outreach sequences.
I start with these three plays.
I lead with loan comparisons, a separate USDA topic, and practical preparation.
The 12 plays
Effort + RESPA §8 status on every one.Open HouseGet in front of buyers with an agent
I co-host a loan-comparison open house
Why this wins: I answer questions about VA, FHA, USDA and conventional so buyers can consider what fits their plans.
My get-ready table
Why this wins: I bring a preparation checklist for savings, credit questions and income records. Pure education, no money changes hands — I help buyers find a next step.
My loan-comparison office hours
Why this wins: I set aside time at the listing to compare loan choices and explain what needs review. Confirm each party pays its own cost first.
EventsBring buyers together
My USDA outside-the-cities seminar
Why this wins: I explain USDA property location and household income checks before buyers plan around a home. Split venue/food at fair market value, pro-rata, compliance-reviewed.
My VA benefit question night
Why this wins: I explain service eligibility, the separate loan review, and how VA compares with other choices. Education stays clean — I leave room for individual questions.
Client-appreciation co-host
Why this wins: I make room for homeownership questions and future plans at a shared client gathering. Keep gifts nominal and split costs FMV — get sign-off.
ClassesTeach your way to authority
My get-ready coaching class
Why this wins: I help buyers gather records, sort out credit questions and prepare to compare loans. Education, no exchange.
Agent team lunch-and-learn
Why this wins: I explain my four pillars: which loan fits, USDA outside the cities, the VA benefit, and get-ready coaching. Keep the lunch nominal/your own cost to stay RESPA-safe.
Homebuyer workshop series
Why this wins: I rotate loan comparisons, USDA property and income checks, VA benefit questions, and get-ready coaching. Higher lift and it needs a documented FMV cost split.
AI & DigitalModern, low-lift reach
AI-personalized buyer guides
Why this wins: I use buyer questions to shape guides on loan comparisons and preparation, then check the content before sharing. I give USDA its own guide on property location and household income rules.
Co-branded neighborhood content
Why this wins: I explain how a home search outside the cities can raise USDA questions without labeling any town eligible. Co-branded marketing needs a fair-market-value cost split — document it.
Co-branded social reels
Why this wins: I explain one loan choice or preparation step while the agent explains a home-search question. Split production fairly or each post your own cut.
Co-marketing is legal when each party pays the fair market value of what they actually get, split pro-rata. It becomes illegal the moment anything of value is given or received for referrals. When a play is tagged review, run the arrangement past CMS compliance and document the split before you spend a dollar. "Clean" plays are pure education or your own service — no exchange.